Careers

Junior Copywriter

Junior Copywriter

LOCATION: In-house & remote positions are available

To my future Junior Copywriter,

The day has arrived. Our humble, Berkeley-based company has grown from a small team to a many-limbed organism that stretches across the country. And now—at last!—I am seeking a new wordsmith to join Annmarie Skin Care. 

This is a job for someone who is just as fanatical about the oxford comma as they are about, say, helichrysum. It requires a keen grasp of the hero’s journey, clean beauty, and the coveted elixir that connects the two. There will be challenges, shifting deadlines, and fast-paced days—but for a growing company, that’s all par for the course. 

There will be fun times too. You may even find yourself at one of our company outings, grabbing the karaoke mic from a pink-haired intern to proudly announce to our team: “I just wrote an email from the POV of an herb that was popularized by King Tut. And it’s been infused in natural skin care that has worked for thousands of people. I get to wash my face with superfoods and flowers that have been harvested by hand. Then I get to write about it.”

But I digress. Let’s talk specifics. In this role, you will report to the Lead Copywriter and work in tandem to create engaging content. You are a natural storyteller, with experience in digital or direct response marketing. You’re comfortable writing both long and mobile formats across channels (social, web, print). You are a communicative team-player, with a positive attitude, and don’t mind helping with tasks outside of your role.

RESPONSIBILITIES:

• Write micro-copy, emails, social, FAQs, and flow sequences.
• Copyedit blog posts, press materials, and product/landing pages.
• Follow our style guide (including FDA protocol) and refine it as needed.
• In-depth understanding of our brand avatars and write to our audience accordingly.
• Maintain and evolve an ongoing Copy Repository, Ingredient Glossary, and Marketing Manual, in addition to other internal projects.
• Collaborate with creative and editorial teams to produce compelling content, from educational resources and direct mailers to profit-driven initiatives. 
• Work closely with the Email Marketing Manager and Copywriter to conceptualize and execute the promotional calendar on a daily basis.
• Interview team members (e.g. COO, Customer Care, etc. ) to learn about new formulas/products and gain insight into the customer experience. 
• Research plant-based skin care and wellness, and stay current with industry trends.
• Contribute ideas and takeaways from a writer’s perspective to team meetings.

QUALIFICATIONS:

• Bachelor's degree with an emphasis in English, Journalism, Philosophy, or related.
• 1+ years of writing experience at a brand or publication preferred. 
• Proficient in Google Suite; experience with Asana, Slack, Wordpress, LastPass, and Klaviyo is a plus. 
• Excellent organizational skills, ability to multitask, and manage deadlines/prioritize.
• (Pssst… are you still reading this? Good! Here’s a coupon code you’ll need later: aloe). 
• Strong desire and curiosity to learn, continuously improve and expand skills.
• A strong interest and/or passion for the health/natural beauty industry.
• We are passionate about building a diverse and inclusive workplace. All are equally welcome!

INSTRUCTIONS ON HOW TO APPLY:

1. Please record a video cover letter of yourself telling us why you think you're a good fit for this job. Please also include your past experience or interest in skincare or the health industry. Upload the video to a video website like YouTube.com and copy the direct link.
2. Please also include 1-2 writing samples that showcase your unique writing style. 
3. Email us at [email protected] with the link, samples, and your resume.

Quick question. Are you lost in a sea of open browser tabs, searching eagerly for a holy-grail elixir that you can wear and write about proudly? Are you skeptical that all-natural skin care can get you glowing and inspire your finest poetic odes? 

Well, it’s time to rethink those doubts. As I write this—an old-fashioned quill in one hand, a Jade Stone Roller in the other—I am manifesting you into existence. And when I apply my Pearl Illuminating Mask this evening before bed (I sleep with it on!), I will dream of your application.  

Sincerely,
Your fellow writer

Performance Marketing Manager

Performance Marketing Manager

LOCATION: In-house & remote positions are available

JOB OVERVIEW:

We are a growing skin care company looking for a Performance Marketing Manager who can juggle social channels with ease, collaborate with an ambitious team, and orchestrate results-driven campaigns. Reporting to the Director of Marketing, you will be responsible for executing our paid media strategy on Facebook, Instagram, GDN, Google Adwords, Bing, and emerging channels. You will design and implement campaigns, manage paid acquisition and lead generation strategy. This includes managing the budget, requesting creative, generating tags, executing campaigns, assisting with our attribution strategy, and tracking and reporting performance. 

You’ll be an integral part of our fast-paced marketing team, so technical proficiency, stellar communication skills, and a growth-focused mindset are your keys to success. You’re a maven when it comes to paid social, equally adept at warm or cold audiences. Your campaigns will measure ROAS, LTV, and CPA (when applicable) for a given audience and engage it accordingly, whether you’re attracting, re-targeting, or retaining customers. You will partner with the team to create a digital marketing and media buying strategy that aligns with our brand positioning and strategic business goals while supporting sales targets. You will work closely with cross-functional stakeholders to brainstorm and create paid media initiatives to promote Annmarie Skin Care products and grow the assigned channels.

You are the ideal candidate if you are a self-starter and a problem-solver, with strong analytical chops that have been to the rodeo and back. Your interest in natural skin care, herbs, organics, or the wellness industry is vital, as it informs your data-centric left brain and idea-focused right brain. Your ability to interpret numbers, grasp the user experience, vocalize creative ideas, and execute actionable plans isn’t merely impressive—it’s borderline magic. You’re the type who befriends the devil in the details. That’s an understatement, actually: you’re a master at dislodging the pitchfork from every possible pain point. You have fun identifying growth opportunities, strategizing, and creating action plans with a “testing first” mindset. It’s your happy place.

RESPONSIBILITIES:

• Lead and manage performance marketing channels (Facebook/Instagram, GDN, Google Adwords, Bing, and emerging channels) to hit weekly and monthly budget goals.
• Look for opportunities to test and add additional paid channels while maintaining positive ROAS and meeting company KPIs.
• Directly manage a team focused on company-wide growth goals and work closely with our Creative and Tech team to accomplish these goals. 
• Manage daily execution of digital media paid social campaigns on Facebook and Instagram.
• Analyze performance data and cohorts while providing appropriate action plans. 
• Collaborate with the marketing team on research, campaign creation, and optimization efforts.
• Monitor and optimize campaigns daily to meet company goals.
• Weekly reporting on all paid channels. 
• Adhere to company brand guidelines and esthetics.
• Participate in special projects or other duties, as assigned.

QUALIFICATIONS:

• 2-4 years of direct PPC and data analysis experience.
• 2+ years of experience managing people and growing teams.
• Advanced knowledge of paid social media advanced targeting capabilities and best practices.
• Advanced experience with Facebook Business Manager, including Adverts Manager, Pixels, Custom Audiences, and Power Editor.
• Proficient in G Suite, Excel/Google Sheets, Google Analytics, HTML, Asana, and Slack; familiarity with Klaviyo a plus.
• Excellent organizational and communication skills, attention to detail, ability to multitask, ability to manage deadlines and prioritize, strong written and verbal communication skills.
• Experience managing and driving business results through paid media campaigns and paid/promoted posts, across multiple platforms. 
• A subject matter expert in performance marketing (read blogs frequently on best practices, attend webinars + courses, etc).
• An interest and/or passion for the health/natural beauty industry.

INSTRUCTIONS ON HOW TO APPLY:

1. Please record a video cover letter of yourself telling us why you think you're a good fit for this job. Please also include your past experience or interest in skincare or the health industry. Upload the video to a video website like YouTube.com and copy the direct link.
2. Email us at [email protected]mariegianni.com with the link, and your resume with “ASC PMM" as the subject line.

Thanks!

Looking forward to meeting you!